with the rapid development of the country’s e-commerce and the "express delivery to the countryside" project of the gradual implementation of the province’s urban and rural residents in the network of consumer spending increased year by year.
The household survey data
NBS Survey Office in Qinghai recently released show that the first half of 2016, the province’s urban and rural residents through the Internet to buy goods and services spending reached 147 million yuan, an increase of 17.6%. Among them, the urban residents spending 130 million yuan, an increase of 7.6%, accounting for 88.4% of rural residents spending $17 million, an increase of 3.2 times, accounting for 11.6%. Urban and rural network consumption expenditure ratio (1 in rural areas): 7.6: 1.
from the province’s consumer spending accounted for the proportion of consumer spending, urban residents accounted for 0.5%, rural residents accounted for 0.1%, are at a low level, the future of urban and rural residents in our province has considerable potential for network consumption.